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In February, Dani Austin was excited to announce the launch of her new line of bags, the Keely D. While the bags sold out quickly, she had a bigger problem waiting for her. The problem is, as dietprada pointed out, these bags are blatant Valentino knockoffs. The internet asked her to cancel, and she closed her store and posted a tearful video of her apology. She has since relaunched the store as a T-shirt boutique and has called for an end to “cancel culture.” In July, famed YouTuber Jaclyn Hill released her highly anticipated lipstick collection. The problem is that these lipsticks have black streaks (probably mold), uneven texture, and even white hairs. More than half of the products produced were damaged. Customers were stunned and her apology made no sense, so many assumed she was canceled. Despite the drama, her follower count has remained the same.

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Perhaps even worse was what happened in May with “influencer” Ariana Renee aka. Despite having more than 2 million followers on Instagram, she still can’t sell the 36 T-shirts a dropshipping company needs to make her products. In the now-deleted Instagram post. Ariana complained that Ghana Phone Number people who had promised to buy her products didn’t order and that friends she gave away clothes didn’t advertise her line. The reason many suspects the product isn’t selling is because it doesn’t look like anything influencers would typically wear. Regardless of why this happened, Arii became the face of the influencer bubble.

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Scandal Free 2020

From awkward ad placements, weddings created for content, to simple sky clips, 2019 was a crazy year. While the internet will certainly not be short of outrageous content next year, we do believe that the influencer industry is largely growing. Influencers in general know better how painful it is Ghana Phone Number to fall from grace and work hard to protect their reputation and audience. Consumers are becoming more savvy and rewarding authenticity. Brands have more toolkits to minimize the potential for scandal, including:

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