The statistics prove it: 73.72% of all visitors leave a website after seeing a 404 page. It is therefore a top idea not to turn your 404 page into a dead end. Make your 404 page a valuable stepping stone that leads the visitor to other parts of your site. Also use the most effective means of compensation to take away the disappointment: humor! Let’s take a look at the best examples of good 404 pages.
The page never existed.
The 11 examples in this list are in no particular order. 1. Coolblue Best 404 pages Netherlands Coolblue I like companies with recognizable individuality, and I am even more fond of companies that carry that uniqueness into every corner Nauru Email List of their website. An excellent example of this is the pride of the Netherlands, Coolblue. Because take a look at their 404 page and you’ll see what I mean. I admit, their 404 is not a graphic masterpiece. But you don’t have to.
404 pages as a safety
Their 404 is 100% Coolblue: At the top is a piece of microcopy in the format that we know from Coolblue: Oops. Wrong turn . The image shows a compass in their corporate identity color blue. A friendly bottom line makes it clear that Coolblue is happy to help you find your way back. A clear button helps you to go back to the homepage. I think Coolblue’s copywriting is unique.