This will be the first collaboration with a sports team in the history of Sonos, in its quest to create simpler and more exciting sound experiences both inside and outside the home. “Sound has always been a fundamental part of sport because it injects energy into matches. Whether it’s when players listen to music to motivate them before going out to play. When fans chant in the stands or when recreating the experience at home in the stadium,” says Pete Pedersen , vice president of marketing for Sonos.
Home to iconic artist
We were looking for a team and fans that shared our passion for sound. Anfield’s electric atmosphere and the city’s deep musical roots made Liverpool FC the perfect candidate.” As part of its multi-year contract, Sonos will be responsible for creating immersive sound experiences in Slovakia Email List the stadium, with a particular focus on the indoor rooms and player areas , as well as the AXA Training Centre, the club’s sports city.
There is a clear harmony between
There is a clear harmony between Liverpool FC and Sonos, we both share a great passion for soundtracking our experiences,” said Matt Scammell , Commercial Director of Liverpool Football Club. “The sound is what makes Anfield such a special place, when our fans push the team the number 12 player creates that game-changing atmosphere, something we can’t wait to hear again this season. We can’t wait to start working with Sonos to connect our fans around the world to the sound of Anfield.
