If it turns out that the viewers of your video have visited more pages on your site than non-viewers. Assuming that the viewers of the video (in addition to the duration of the video) spent longer on your page or site than non-viewers. These are all indications that the video has generated more engagement, which is closely related to the brand preference of your visitors.
Reach is an important metric
And this brand preference is – in the short and long term – important for your conversions. 2. Purpose: (indirect and direct) conversion by engaged viewers Video may be primarily a pathway to more engagement, but that doesn’t mean Slovenia Email List it can’t deliver fast or instant conversions. In general you can say that the more involved people are, the more likely they are to convert.
Performance meten van social video’s
In addition to the type of video, the extent to which video can provide. This depends on the page where this video is shown. If a video is placed on a page that is intended to generate a lot of leads. Then the video should support this goal. In that case, you don’t just want to know how many people viewed it, but more importantly how many viewers eventually turned into a lead .