If you use too little text, you as an organization run the risk that readers will be left behind with doubts and drop out. Or worse: visit another site to get answers to their questions. 3. Google likes long texts Another reason to go for long copy: search engines love it. Long text pages come across as more expert, relevant and unique than short texts. Visitors also stay longer on your page, because there is more to read. Google thus concludes that you have written a good text and gives your page a higher SEO score,
Relevant and unique
making you easier to find for your target group. Relevant and unique That doesn’t mean you have to write a 3,000-word text. That was often thought in the early days of the SEO hype. We now know better: a text of 1,000 to 1,500 words Bhutan Email Lists is sufficient, even for Google. Because Google especially likes relevant and unique. SEO expert Brian Dean and his team analyzed 11.8 million Google search results in 2020 . It showed that the first page on Google had an average of 1,447 words.
3. Google likes long texts
Typewriter with long sheet of paper to illustrate writing long texts Well, a long text can really work. You just need to know how to hold the reader’s attention. A few tips: How do you write an attractive long text? 1. Pay attention to your writing style The rule, as far as I’m concerned: a long text works, as long as it is well written. That means you use active sentence structures and understandable words, and alternate between short and long sentences.