The lack of sound also means that organizations have to think about what kind of content they create. In 2016, it was already known that 85 percent of. Facebook videos are watched without sound. The addition of (automatic) subtitles to your online video will undoubtedly ensure that this will not be much different in 2022. What consequences does that have? The visual aspect of your online video is even more important and captioning for the spoken parts is a must .
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If you want to keep those sentences clear, the sentences must be short and concise, and support the visual part of your video. In that regard, we’re going back to the years of Charlie Chaplin: ‘dumb’ videos aren’t that crazy after all. Tip : Do not rely on the automatically generated texts from YouTube or Google for subtitling your online videos. Always Estonia Email List read them and adjust them where necessary. This can simply be done in the YouTube interface. It’s embarrassing, annoying and therefore bad for your organization if audio and text in your video don’t match.
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Laptop on which a video is edited 4. Video: Think SEO too Google rates sites on how well they answer a question from visitors. People are increasingly looking for their answers in videos, as YouTube is the second most used search engine after Google , according to Search Engine Journal , among others. Although Google does not just expose its algorithms, it therefore seems logical that Google attaches more and more value to the presence of relevant videos.