Not only seeing what is coming at the customer, but also learning how to approach these things. Being able to indicate what the customer needs, now and in the long term. Knowing how to link customer challenges to solutions he is not familiar with. Expertise is above all also contradicting! Do not participate in the discussion, but can demonstrate on the basis of knowledge and facts that a customer sees something wrong, that he needs something different than he asks you and that you then know exactly what he really needs.
The year 2021 will
The war for talent One of our business partners is a hotel chain. Their customer is a large telecom company. That company has one real challenge. The war for talent , how do they ensure that they retain talented techies ? Finding affordable San Marino Email List hotel accommodation is a completely trivial need for them. So what can a sales manager do here? He sells an apparent commodity . How do you achieve a valuable interaction here?
people in B2B sales
The sales manager of the hotel chain can try to increase his expertise by learning everything about the telecom world, but that will really get him nowhere. What does get him somewhere is his expertise and creativity. He explains to the telecom company how he can help to increase the company’s image as a cool workplace, how he contributes to a stronger community and how he actively contributes to the well-being of young talents.