B2B will continue to grow strongly

Last year we had a hard time escaping it: the metaverse . Companies in various sectors expressed their vision of the virtual world. Facebook even adapted its company name to indicate where the ambition level lies. The company describes the metaverse as ‘ the next evolution of social connection ‘. The vision is that users move as avatars within a shared, virtual world.

In many cases, B2B advertisers also

Virtual and augmented reality glasses will be used in the metaverse. The real and virtual worlds will become even more intertwined within that vision. The idea is that there will be one metaverse. Just like with the internet. Different platforms Cyprus B2B List will be connected to each other. It is not yet that far. But, given the outspoken ambitions of the largest social platform in the world, the metaverse is definitely a development to keep a close eye on.

The investments of B2B advertisers

9. Visual search Visual search provides a completely different user experience than the experience you already know. For example, by uploading an image you can find similar images in a few seconds, for example to gain inspiration. Some examples in the field of visual search: Pinterest came out with Lens before . This makes it possible to take a photo of an item and find out where you can buy the item.

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