Although the purpose of reselling is generally

A good example is the release of various ‘packs’. A series of different sneakers with a specific theme are released in phases. Collectors must have the complete series, even if they don’t even like some versions. What it always does well is a shoe designed in collaboration with an artist, artist or athlete ( collab ). Collabs from Nike and for example artist Piet Parra , Kanye West or the Japanese fashion store Atmos are instant hits. The most recent example is the hype surrounding the Patta Waves pack.

Seconds after the raffles are over

With the release of the first iteration, the Patta x Nike Air Max 1.  Also called color way . Soon, zoomed-in photos with snippits of the following must-haves were circulating all over social media, forums and WhatsApp groups. Screenshot of the @AirMAFK Christmas Island B2B List account on Instagram. Tweed pack – source: @AirMAFK on Instagram. The WhatsApp group: a contemporary society An important part of the community are the many WhatsApp groups about sneakers.

Resell: the market

Have to comply with the rules of the administrators. Think of ‘respect each other’ and ‘sell counterfeit = get out’. A good example is the GruppoBigFeet45+, a group for people with sizes that are above average. In this group, members offer their sneakers at a friend’s price and ask each other for advice on matters such as the value or authenticity of a model (price check, legit check – PC/LC).

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